Posts on Archives

Introducing Bookcircuit

Bookcircuit is a frequently updated list of literary events in New York City. There are literary events happening just about every night in this town, and no good place online to keep abreast of them all. Bookcircuit aims to address that.

Weblogs: The Stats

Number of new weblogs launched per day, according to Terrence Smith’s report on the NewsHour last night: 2,160 Number of professional journalists with personal weblogs who have recently been forced to stop blogging by their employers, according to Mark Glaser’s latest column: 3 Average American newspaper reporter’s base salary, according to Salary.com, in dollars: 31,092 [...]

Music About Music

In his new meditation on the turntable in ctheory, Seattle writer Charles Mudede calls upon Heidegger, Marx, Walter Benjamin, Afrofuturist David Goldberg, DJ Marley Marl, Russian Formalist Viktor Shklovsky and, unfortunately, Tone Loc to shed light on the true essence of the turntable. Worth a read, as he goes miles beyond the typical turntablist refrain [...]

Suggestions for Companies Planning on Launching New Products with Weblogs

Be open and honest about it. Get “meta” about it. If everyone on the internet is talking about your new campaign, mention this fact. Mention the surges in traffic you experience. Show that you share the same reality as your readers. Make fun of yourself and your new campaign. Read Cluetrain first.

Text Sells

TEXT SELLS on the web, because people go online in the active pursuit of information, and flashy imagery too often distracts rather than informs. Ad-like images get tuned out by users, but text can’t help but get read (try looking at a page of text without reading). Google was one of the first to really [...]